GET MEMBERS’ ATTENTION WITH THEIR OWN DATA BY JOE ROMINIECKI What do people care about most? Themselves. One association turned this simple truth into a marketing success by integrating member

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TOO MANY IDEAS FOR BOOSTING MEMBER RETENTION? NEVER! BY JOE ROMINIECKI / JUN 1, 2016(iStock/Thinkstock) While an in-depth look at the state of membership retention in associations awaits in the

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HOW TO HANDLE RISK AT RISKY MOMENTS BY MARK ATHITAKIS / MAY 23, 2016(iStock/Thinkstock) News of economic weakness shouldn’t unsettle associations—it should prompt them to think more about what’s worth

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CALL A MEETING OR GET TO WORK? TRY BOTH. BY MARK ATHITAKIS / MAY 9, 2016 Meetings needn’t exclusively be check-ins and chit-chat. Working meetings can emphasize results and help

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Article By Julie Bernhard Share this article The millennial membership mystery has had association executives scratching their heads for quite some time. Unlike the previous generation, Generation Y has only one

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A successful Board Retreat provides a number of very positive benefits, however a mediocre or poor one will haunt you for what will seem like forever!   This is a great

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STUDY SIZES UP NONPROFITS’ ONLINE METRICS BY ALLISON TORRES BURTKA / MAY 3, 2016(iStock/Thinkstock) The M+R Benchmarks Study looks at how nonprofits are using email and other online means—and what

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Good Article from Robert C. Harris Successful boards govern more, manage less The board settled in for a productive meeting. The agenda listed several significant items, including the approaching legislative session,

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10 questions: Do you really know your members?  Randall Craig Share this article You invest in events, send out emails, educate them, certify them and collect their dues. But how

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How to stand out in your next meeting  Deborah Ike Share this article I’ve been thinking a lot about communication lately. Communication isn’t just what we say. It’s how we

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